Stock Marketing Part 2
History of Stock Marketing During the 12th century in France, courtiers de change managed and regulated the debts of agricultural communities for banks. These men were also involved in trading debts and are considered the first brokers. In the late 13th century, commodity traders met at a market square in Bruges owned by the Van der Beurze family, and in 1409, they institutionalized their meetings, forming the "Brugse Beurse." The idea quickly spread, and "Beurzen" soon opened in neighboring countries. The word for stock market exchange derived from the Latin word "bursa," which also meant money bag and the name of the Van der Beurse family. In the 13th century, Venetian bankers began trading government securities, and by the 14th century, bankers in Pisa, Verona, Genoa, and Florence also began trading. Italian companies were the first to issue shares, with English and Low Countries companies following in the 16th century. Joint stock companies, whose st...
